Wiz + AWS
The joint story thatsparked £1.7m in pipline
Wiz wanted to accelerate momentum in AI security and engage 200+ high-value prospects across AI-focused teams, while showcasing the strength of its partnership with AWS.
The approach
We built a full-funnel journey that told a compelling joint value story:
Content Strategy
Gaps identified → new infographics, two-pager, and co-branded eBook created.
Conversion Journey
A dedicated landing hub and automated nurture flow.
Live Engagement
A high-value webinar driving urgency and interest.
The impact
200+
qualified nurture leads
1159%
return on investment
1.7m
pipeline
A campaign powered by structure, creativity, and a joint story prospects couldn’t ignore
"Their strategies helped us exceed every target."
Ryan Shonts, Senior Manager, Partner & Alliances Marketing,
Wiz